Smells like Kristen Stewart
By KRISTA WICK
January 13, 2012
For the last four years, you've seen her all over billboards, bus stops and magazine stands, but prepare yourself for a 2012 invasion of Kirsten Stewart-- in the perfume aisle of your local department store.
That's right, the Twilight Saga star has signed on to be the face of a yet-to-be-named fragrance by Balenciaga, a designer Kristen says she was "drawn" to since her early interest in the world of fashion.
"Balenciaga has always stood out to me," quotes WWD of Stewart. "Even when I first began to consider fashion and admittedly rarely knew the brand I was wearing, I always recognized and loved Balenciaga. It feels full circle to be involved with something that spoke to me then and of course continues to excite me now. The brand is just cool. That's the way it is. I feel drawn to it. It provokes on a number of levels. It isn't afraid or contrived. It hits a very cool balance, always. Always pretty undeniable."
The yet-to-be-named scent will launch this fall, embodying Kristen's "modernity" and "unique sensibility and intelligence," says Balenciaga's creative director Nicolas Ghesquiere.