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Simon Cowell To Launch DJ Competition Show
Reality competition architect Simon Cowell has already made stars out of singers and is looking to do the same with DJs.
Simon and his Syco Entertainment imprint will join forces with Will and Jada Pinkett-Smith's Overbrook Entertainment to produce a live, international show dedicated to find the world's next biggest DJ.
"We have been working on this show for over a year and we wanted to partner with the right people," Simon said in a statement. "DJs are the new rock stars, [so] it feels like the right time to make this show."
With DJs like Diplo, Skrillex and the like becoming increasingly popular, the plan makes sense. The only question that remains is, will the man behind American Idol, Britain's Got Talent and The X Factor keep this new show on the same formula or is he willing to try something new?