Say What?! Kony Creators' Bizarre Music Video
Ever since Friday afternoon, I have been transfixed on the report of Kony 2012 documentarian Jason Russell, the married father of two, who was detained by police for, according to various reports, allegedly vandalizing cars and masturbating in public while running naked through the streets of San Diego. What would cause a man who has dedicated years of his life toward helping injustice in Uganda to (for all intents and purposes) lose his sh*t in broad daylight? Some speculate drugs, some speculate alcohol, some point towards the pressure of almost overnight notoriety for the snap. Russell’s Invisible Children camp has blamed exhaustion and dehydration; his wife Danica attributes the odd behavior to stress. My hypothesis? The overwhelming love of dance melted Jason Russell’s impulse control. My evidence? In 2006, the creators of Kony 2012 made a bizarre, wildly over-the-top dance-tastic music video for Invisible Children’s Global Night Commute. And it’s amazing. If you do one thing today, m’friends, WATCH THIS VIDEO! It is one of the most bizarre things I’ve ever seen (and I grew up in West Hollywood so that’s saying a lot).
The premise of the video: The young good-looking boys of Invisible Children talk to some high school kids about how they can help their cause; they are met with skepticism and dissension from the unruly youth of today. The boys don’t know what to do to get through to the ADD-addled youth of today. They huddle together to quickly form a plan of attack. Russell suggests they fall back on their tried and true method of battling apathetic naysayers: JUST DANCE! What then ensues is a music video a la Michael Jackson’s Captain EO that can be summed up in 20 words: Jazz hands, costume change, jazz hands, maniacal smiles, serious faces, flying documentarians, magical lasers, old lady break dancing, jazz hands.
Umm hello?! Of course this dude snapped! I can practically hear the repression coursing through Jason’s body in every eight-count, every pirouette and every spin turn. It’s like you can see "I’m going to have a psychotic break and take all my clothes off in public and run through the streets of San Diego, while whacking it" written across his maniacal, perpetually happy grin.
While I am aware this video was filmed almost five years ago, there are a lot of big issues here that are still affecting the Invisible Children organization today. Like what do these guys know about ending a war? What is this organization doing in Uganda? And what are they actually doing with the money people donate? (Apparently making elaborate music videos.) At no point do they address the concerns they themselves brought up via the high school kids’ questions. The only answer I gleaned from watching this video, is that all you need to end a war is a brightly colored vest and the will to dance.
While Jason Russell’s mission has been for people to watch his Kony 2012 film, my mission is for people to watch this. Yes, I Meg Swertlow, am calling the YouTube generation to arms. People need to see how ridiculous this video is. While Kony 2012 has over 80 million YouTube hits, this video only has 137,000 views. Currently it only has 241 likes, 1,272 dislikes – lets get those numbers up people! Come my friends! Watch! Watch this video and laugh and be perplexed and dumb founded and shocked and then laugh some more.
At the end of the day: Let's just hope Jason gets some help, 'cause he needs it. Clearly something is going on -- and I think it'll take more than a brightly colored choreographed dance to make it all better.