Sparks of (Un) Originality:

Pre-Packaged Posters?

Since 1998, Nicholas Sparks has been cinema's go-to-guy for big screen weepies thanks to a fairly formulaic series of emotional events. Now, Zac Efron is the latest pretty face to front a Sparks movie, and The Lucky One's accompanying poster proves it's not just the movies that follow a carefully thought-out template.

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