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American Indian Studies Center issued an open letter in regards to No Doubt's Looking Hot video (which has since been removed from the Web) after front woman Gwen Stefani was seen in an array of Native American garbs. Though the band apologized for the culturally sensitive video, the organization claims their statement wasn't entirely true.

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"Although we consulted with Native American friends and Native American studies experts at the University of California, we realize now that we have offended people. This is of great concern to us and we are removing the video immediately," No Doubt's statement reads. But the AISC claims they were never consulted.

RELATED: No Doubt's Full Apology

"We also want to make clear that, while No Doubt’s apology claimed to have consulted 'Native American studies experts at the University of California,' to our knowledge, no such person from UCLA was consulted about the video prior to its release," the organization states.

"One particular challenge faced by American Indians in the United States is a perceived invisibility and a corresponding lack of understanding of the contemporary existence and relevance of Native peoples." The AISC adds that the video "represents the grossest kind of cultural misappropriation."

Whose side are you on in this music video controversy?